Experience Better Hisense Accelerated Laser TV Brand Harvesting Process

Recently, the “Weibo TV Impact Festival” titled by Hisense 4K Laser TV was held in Shanghai. High-level television stations from Hunan TV, Zhejiang Satellite TV, Dragon TV, Jiangsu Satellite TV, Youku, Tencent, and Iqiyi made their appearances and created the first TV industry variety show, TV drama, online variety show, network drama, and micro variety. The annual feast of mini-drama content, Hisense laser TV also benefited from this activity brand awareness, and took off the only celebrity TV award of 2017 micro-blog television influence.

As the earliest cutting-edge laser television industry to promote the development of TV display terminals to the next-generation technology, Hisense demonstrated its 88-inch and 100-inch 4K laser TV products at this Weibo TV influence event and officially released the first 80 before the event. New 4K laser television. According to Wang Wei, Deputy General Manager of Hisense Laser Display Co., Ltd., from the gradual popularization of laser television to the rich and colorful contents of Internet TV, the progress of Chinese TV companies and the production of television content have come together to make progress, and ultimately bring about more for each family. A good viewing experience. Hisense’s in-depth cooperation with Weibo’s TV influential festival activities hopes to show the user the latest results from the content to the terminal in the Chinese TV industry, and secondly, to accelerate the brand promotion of Hisense’s laser TV.

Compared with traditional LCD TVs, Hisense Laser TV has a better on-the-spot viewing experience, high color reproduction, healthy eye protection, and higher cost performance. Hisense laser television intelligent content service strength is also very alarming. Its good-looking online video content covers all types of high-quality resources such as film and television drama, sports, and variety entertainment. Its number of resources, update speed, and viewing experience are all in the leading position in the industry. Its flagship schooling application for the latest age includes online visits by famous doctors. The elderly university services such as interest classes and other characteristic education content are full of practicality. Hisense Laser TV won the “2017 Weibo TV Influence Grand Prix Star TV Award” for its outstanding hardware and content strength.

The development of new technologies and new industries requires the support of good products that encourage users, and more diversified brand promotion methods are needed to promote market awareness. Benefited from Hisense's vigorous promotion of laser TV products, currently in the over 80-inch large screen TV market, the market share of Hisense laser TV has exceeded 50%.