On October 18, 2017, JD.com announced Sharp's 24-hour report on the peak of JD.com: On the day of the October 17th event, JD.com ’s Sharp platform sales exceeded 100 million. Sharp's many high-quality home appliances are popular with consumers and lead the consumption upgrade online again.
Sharp Jingdong Pinnacle was fully launched in Jingdong Mall at 0:00 on October 17th. In addition to the surprise price for a number of Sharp hot-selling TV models, it also introduced an uncapped price of 1,000 for every full 1000. Generous consumption policies such as membership have comprehensively helped upgrade family life. On the other hand, Sharp has also ingeniously formulated a life upgrade plan. Black and white quality electrical appliances are fully attacked to upgrade all aspects of home life, communication and entertainment. The product quality is online, the sales results are beautiful, and the peak of Sharp Jingdong is completed in 24 hours.
Admittedly, the activity strategy of upgrading family life with quality has achieved the peak of Sharp Jingdong for 24 hours. Behind the exciting record, the in-depth cooperation between Sharp and Jingdong brands cannot be ignored. As an important partner platform of Sharp, JD Mall provides full support in big data platforms, logistics and distribution, etc., so that a large number of people can get access to Sharp quality home appliances. During the event, Yan Xiaobing, vice president of Jingdong Group and president of the home appliance business department of JD Mall, and Yang Zisheng, general manager of JD's black electricity business unit, went to the Sharp sales base to help Sharp Jingdong peak for 24 hours. One side is a high-end home appliance brand, paying close attention to consumer demand to make product adjustments and price concessions; one side is a platform that strictly guarantees quality, and strongly supports the channel output of high-quality home appliance products. The two parties, which also pay attention to quality, reached a consensus under the help of upgrading the family life of consumers. Through the peak 24-hour activity, they expressed "product quality" as an important trend in the upgrade of household appliance consumption.
(Vice President of Jingdong Group and President of Home Appliances Business Department of Jingdong Mall Yan Xiaobing personally assisted Sharp 10.17 peak 24 hours)
(Mr. Yang Zisheng, General Manager of JD.com ’s HeiDian Business Unit, helped himself to Sharp 10.17 for 24 hours)
The in-depth cooperation between the two parties under the premise of the same concept has made Sharp Jingdong Peak achieve remarkable results in 24 hours. In addition to the overall sales, Sharp also performed well in the single product category: Smart TVs have always been Sharp ’s strong products, and sales of TVs with a 60-inch specification segment have exceeded 50 million; Sharp air-cooled frost-free refrigerators It is also favored and popular by consumers. A number of hot-selling products enter the consumer family this time and easily upgrade the freshness of the home.
After the empowerment of Foxconn, Sharp's "nobility is not expensive" becomes possible, and high-quality products can enter more families. After injecting vitality, Sharp seems to be more able to follow the pace of changes in consumer demand, whether in product adjustment or market strategy, it can closely follow the trend and demand. Recently, Sharp's exclusive title "Beautiful House" bears Sharp's hope that the beautiful houses in the minds of consumers can become beautiful at their fingertips. The 24-hour peak of Sharp Jingdong is a beautiful opening for a beautiful house at your fingertips.
While strengthening its technological advantages, Sharp, with its longing for good, has been constantly improving itself and making breakthroughs according to the needs of consumers. At present, we do see Sharp, a century-old home appliance giant, who spares no effort to broaden the depth and breadth of products, to cover more comprehensive consumer groups with high-quality products, to make quality home appliances within reach, and to help upgrade the family life of various consumers. The outstanding 24-hour record of Sharp Jingdong Peak is the consumer market's once again affirmation of Sharp, and Sharp's upgrade plan of "beautiful house, within reach" will continue strongly.
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