2008 Olympic Engineering Lighting Live Reporting Conference and High-end Dialogue Site Lighting Experts and Lighting Enterprises
On April 20, 2008, the 2008 Olympic Project Lighting On-the-spot Report and High-end Dialogue was held at South China Normal University. The forum invited Li Xinglin, the chief designer of Water Cube Electric, Li Binghua, the chief designer of Bird's Nest Electric, and the design of the night lighting of the Olympic Center. Zheng Jianwei gave a keynote speech on important Olympic venues. As the representative of the lighting products provider of the Olympic venues, Chen Jianfang, deputy general manager of Xinwenxing Lighting, Chen Songhui, deputy general manager of Dongsong Sanxiong Electric, and Guan Xudong, general manager of AD General Lighting, participated in the Olympic Engineering Lighting Forum.
After three experts and corporate keynote speeches, Aladdin Lighting Network arranged a live symposium, hosted by Aladdin Lighting Network Song Dinglong, and six experts and business representatives conducted a wonderful question and answer on the stage.
Talking about the gap from Olympic engineering lighting
2008 Olympic Project Lighting On-site Reporting Conference and High-end Dialogue On-site lighting experts and lighting companies were hosted by Aladdin Lighting Network Song Dinglong.
Song Dinglong: Let's first talk about the experts who participated in the Olympic engineering lighting to talk about their feelings and give us a score for Olympic lighting.
Li Xinglin talks about the gap between Chinese and foreign lighting companies on water cube LED lighting
Li Xinglin: As we all know, the LEDs of the Water Cube all use LEDs, which have unparalleled value both at home and abroad. Through the full application of this LED, we can see that China has a certain strength in the application of LED lamps and control systems, but there is still a certain gap in LED packaging and power supply. Foreign high-power LED packaging leads many domestic enterprises. In the water cube LED lighting project, a large part of the energy is consumed in the power supply.
Li Binghua: Discussing the gap between domestic and foreign lighting companies from four aspects
Li Binghua: We still have a big gap with the international market in lighting products and technology. In terms of products, the R&D and production links of foreign products are relatively long: after the previous market research, reporting, research and development, testing, production and other aspects, the products will be produced, and the domestic technical investment in products needs to be strengthened. In terms of product application, taking LED as an example, foreign countries have tried and applied in road lighting, office lighting and home lighting in addition to traditional lighting such as landscape lighting and advertising signage, and there are still gaps in this area in China; In terms of brand promotion, the degree of attention and investment of foreign companies is much higher than that of domestic enterprises; when it comes to designers, foreign countries pay great attention to aesthetic education from childhood, even if children have relatively perfect aesthetic education, and China’s lighting design and Lighting designers mostly choose this industry after they are adults, so there is a certain degree of thinking and aesthetics, and it is more difficult to obtain novel ideas.
However, our domestic enterprises also have the advantages that foreign companies cannot achieve: for example, Guangzhou will hold major sports events such as the Universiade and the Asian Games. The production cycle of lighting products and lighting design is short, and the actual application has advantages over foreign lighting companies. Ours Enterprises must grasp these opportunities.
Zheng Jianwei: Chinese lighting companies need their own brands
Zheng Jianwei: When it comes to brand promotion, Chinese companies need to focus on brands. Japan, South Korea such as SONY, CANON, LG, SUNSUNG and other brands are familiar to everyone, but China does not currently have its own national brand. China is a big exporter of lighting, but China's lighting companies do not have a strong brand, so the brand promotion of Chinese lighting companies is very important.
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