Lights Lamps Entered “China-Europe Lighting City” to Capture European Market

In order to implement the spirit of the “Guidance Opinions on Promoting the Cultivation of Internationally-recognized Brands” issued by the Ministry of Commerce, the National Development and Reform Commission, the Ministry of Finance, and the Ministry of Science and Technology, we will promote and promote “Zhongshan Guzhen Lighting Brands” to enhance Zhongshan. The international reputation of Guzhen Lighting has helped the majority of lighting companies to expand the European market and create better conditions for the company to “go global”. The Zhongshan Lighting Industry Association and the Budapest, Hungary, China Mall have organized a number of famous lighting companies to enter the “ China-Europe Lighting City "grabbed on the European market and held a briefing on the "China-Europe Lighting City" in Budapest, Hungary, on the conference room of the Association on June 16th, 2011. Zhao Decheng, secretary-general of Zhongshan Zhaoyi, and Huang Junsheng, deputy general manager of Budapest China Mall, Mr. Hathazi Laszlo, project manager of China-Europe Lighting City, and nearly 20 member companies attended the meeting.

According to the introduction of "China Europe Lighting City", the Budapest China Mall has entered the stage of operation and investment promotion. It is located in the traditional financial and commercial district of Budapest, Hungary. It is the largest and most concentrated trade circle in Budapest. The "Zhongou Lighting City" construction area of ​​14,835 square meters, shop display area of ​​9,873 square meters, plans to introduce including crystal lamps, sheepskin lamps, home lighting, commercial lighting and other products. The ancient town enterprises that have already stationed in the lighting city include Huayu Lighting, Sino-Italian Crystal and Gordon Lighting. Manager Huang introduced that “China Mall” adopts enterprises to provide model exemption-free management fee, enterprises do not have to bear the risk of investing in market development expenses such as rent, staff salaries, advertisements, etc., and they only need to provide their own stores that best reflect their own product style and taste. The decoration and model can be used. After the China-Europe Lighting City and the sample-providing companies sign an “agency agreement” for an innovative business model for agent sales promotion, the company aims to establish a large-scale lighting professional trade platform for exhibitions with large scale, high grade and variety.

Through graphic multimedia presentations and interactive consultations, the conference introduced the overall environment, business model, investment prospectus, investment promotion progress and cost adjustments of Budapest China Mall to member companies, allowing them to understand the situation in more detail and enhance their support. Platform to expand the European market confidence and grasp.