The new Audi Q7 SUV analog cockpit infotainment system uses Microchip MOST150 technology

Microchip Technology Inc., the world's leading provider of integrated solutions for integrated microcontrollers, mixed-signal, analog devices and flash memory, today announced that automaker AUDI AG (Audi) will be on its latest high-end Q7 SUV MOST network technology is used in the virtual cockpit system. This is the second time that Audi has adopted this technology following the TT Coupe model. Specifically, Audi deployed the Microchip OS81110 and OS81118MOST150 Intelligent Network Interface Controller (INIC). Both devices offer 150 Mbps performance and support all MOST network data types. The OS81118 also includes a high-speed USB 2.0 interface (PHY/HSIC) that seamlessly interfaces with the virtual cockpit's system-on-chip processor.

The new Audi Q7 SUV analog cockpit infotainment system uses Microchip MOST150 technology

Since 2001, 184 models have been equipped with more than 170 million MOST Interface Controllers. Because MOST technology is a proven, low-risk, complete system solution, it has been successfully used in multi-node infotainment network systems of major automakers such as Audi for many years. The MOST150 standard also provides Ethernet packet/Internet Protocol (IP) performance. The latest generation of MOST technology enables the efficient transmission of video, audio, data packets and control data over the entire vehicle range in a predictable manner, without the need for a time synchronization protocol, using dedicated information channels in the main infotainment control unit processor. Very small processor overhead.

Dan Termer, vice president of automotive information systems at Microchip, said: "I am very honored that Audi has once again selected MOST150 technology in its new Q7 SUV."

The MOST150 also delivers 150 Mbps performance with reliable electromagnetic compatibility (EMC). All MOST INIC products offer an industry-standard hardware interface to processors and peripherals that efficiently stream media, packet and control data, greatly simplifying module design. With MOST INIC's ultra-fast network boot capability, end users have instant access to in-vehicle infotainment systems.

The new Audi Q7 SUV analog cockpit infotainment system uses Microchip MOST150 technology

The MOST CooperaTIon standard provides automotive OEMs and Tier 1 suppliers with a proven, well-supported approach to designing and deploying their high-bandwidth infotainment and advanced driver assistance (ADAS) systems, including a standard physical layer and exceptional reliability. A robust approach to system management and control of quality and quality of service (QoS). At the same time, the use of MOST technology can also reduce the weight of the car body, helping to comply with environmental regulations.

Introduction to Microchip Technology Inc.

Microchip Technology Inc. (Nasdaq: MCHP) is the world's leading provider of patented integrated microcontrollers, mixed-signal, analog devices and flash memory, providing low-risk products to thousands of consumer products worldwide. Development, lower total system cost and faster time to market. Headquartered in Chandler, Arizona, USA, Microchip offers outstanding technical support, reliable products and superior quality.

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